Roomza for Hotel Owners
Know what your money did.
Room-level condition data from verified guests, independent of your GM, updated after every stay. Bring objective numbers into every QBR, capital planning cycle, and operator review.
Free to startYour properties go live on Discovery at no cost. Upgrade to Intelligence when you want the independent data layer for ownership decisions.
Live Product
See every room. Not just the average.
Roomza breaks your property into individual rooms and floors so you can see exactly where condition is strong and where it is declining.
The Whitmore — Room Breakdown
142 rooms · Updated just now
Overall Score
74
Reviews (30d)
89
Rooms Tracked
142
Below Threshold
Floor 4
Floor 4
AlertRooms 401-420 · Condition, Temperature trending down
Floor 3
Rooms 301-320
Floor 2
Rooms 201-220
Floor 1
Rooms 101-120
Sample data for illustration. Your property data populates in real time.
The Problem
Your GM reports up. That is not the same as the full picture.
Property walks show you what is ready to be seen. Guest reviews tell you what people actually experienced. There is often a gap between the two, and that gap costs owners money.
Without Roomza
- GM walk reports that reflect what was ready for inspection
- Annual property assessments, not continuous signals
- No early warning before a complaint pattern emerges
- CapEx decisions based on gut feel and operator opinion
- No way to verify renovation impact on guest experience
With Roomza
- Continuous data from real guests after every stay
- Room-level scores across 9 condition categories
- Decline alerts before issues escalate to reviews
- Data-backed CapEx planning with before and after scores
- Independent of your operator and management chain
Beyond Your Own Guests
Guests are already talking about your rooms. We find it and map it.
Your PMS knows which guest was in which room. Roomza Intelligence uses that as an anchor then scans every platform where guests post about hotel stays, finds room-specific mentions, and maps them to your room inventory automatically.
When Roomza flags Room 412, it is because multiple independent sources all point to the same room. Not a single complaint. Not a hunch.
Sources Roomza Intelligence maps
PMS reservation data
Room assignments and stay records anchor every data point to a verified occupant in a specific room on a specific date.
In-product verified reviews
Structured 9-category scores submitted directly through Roomza, confirmed against the reservation record.
Google Reviews
Room mentions, condition language, and floor references parsed at scale and matched to your room inventory.
TikTok and YouTube
Visual condition signals from room tours and hotel stay content, extracted and attributed to individual rooms.
Booking.com, Expedia, TripAdvisor
Room-specific language buried inside property-level reviews, surfaced and mapped where standard reporting ignores it.
The mapping layer that connects raw data from disparate sources to individual rooms in your inventory. No manual tagging. No integrations to configure. Roomza Intelligence runs continuously in the background.
Three steps. No hardware. No integration.
A QR code sign in each room. That is the only setup required.
Guests scan the room QR code or use a review link
Each room gets a unique Roomza QR code on a small sign. Or send guests a verified review link via the "I Stayed Here" flow. No app download. No operator involvement required to set up.
Guests score the room they stayed in
Roomza confirms the stay against the reservation record. The guest scores the room across 9 condition categories specific to the room they actually occupied.
You see it in your dashboard
Scores update after every verified stay. View condition by room, floor, or room type. See what is holding up and what is slipping before it becomes a complaint.
FAQ
Common questions from hotel owners
How is Roomza different from asking my GM for a report?
A GM report is self-generated and reflects the operator's perspective. Roomza data comes directly from verified guests who stayed in each room, structured across 9 condition categories, and delivered to your dashboard without passing through your management chain. You see what guests experienced, not what the GM chose to report.
Do I need my GM or operator to set this up?
No. Setup requires placing a small QR code sign in each room. There is no PMS integration, no IT involvement, and no cooperation from your operator required. The data pipeline is independent of them by design.
How quickly will I have data after setup?
Data appears as soon as the first verified guest completes a review, typically within the first week. Statistically meaningful trends emerge within 60 to 90 days depending on occupancy. The dashboard is live from day one even if early data is sparse.
What exactly does Roomza measure?
Roomza collects structured condition scores for each individual room across 9 categories: cleanliness, comfort, noise, physical condition, view, bathroom, temperature, amenities, and overall impression. Every score is tied to a verified stay in that specific room, not a generic property-level rating.
Will Roomza tell me when a room needs renovation?
Yes. Score trends and decline alerts are a core part of the dashboard. If rooms on a specific floor start dropping on the Condition or Comfort categories, Roomza flags it before it becomes a complaint pattern. You can bring that data directly into your capital planning cycle rather than waiting for the next property walk.
How does Roomza verify that reviews are from real guests?
When a guest submits a review, they confirm their stay by matching their last name against the reservation record for that room. This verification step unlocks the full 9-category scoring form. Every score is traceable to a real occupant on a specific date in a specific room.
Does Roomza work for single-property owners?
Yes. Roomza works for any property size, from a 30-room boutique to a 400-room full-service hotel. Single-property owners use the same dashboard as portfolio owners. Discovery is free; Intelligence is $300/mo; Concierge is $1,000/mo. Portfolio owners get volume discounts starting at 10+ properties. Paid tiers run a 1-year term cancellable with 30 days notice.
How does this affect my relationship with my operator?
Most operators welcome independent data because it gives them a fair, objective standard to be measured against rather than relying on brand audits or guest complaints. Roomza data is not punitive by nature. It is simply a continuous, room-level view that gives ownership the same information the best operators already want to act on.
Is my data private from my operator?
Yes. Your dashboard and room-level scores are private to your account. Roomza does not share your data with your operator or management company. They cannot see your scores unless you choose to share them.
What does Roomza actually cost for an ownership portfolio?
Discovery is free for every property — your rooms become discoverable to Claude, ChatGPT, Perplexity, and other AIs via the Roomza MCP, and you receive Guest Arrival Briefs by email. Intelligence ($300/mo/property) unlocks per-room analytics and open-web review mapping. Concierge ($1,000/mo/property) adds automation, Cloud Concierge conversation insights, and premium custom signage for up to 200 rooms on annual plans. Paid tiers run a 1-year term, cancellable with 30 days notice. Volume discounts: 15% at 10+ properties, 25% at 50+.
The tier ladder for ownership
Start free across every property. Upgrade where it pays off.
Discovery makes every property AI-discoverable and starts the guest data flow. Intelligence adds the independent analytics layer for CapEx decisions.
Discovery
What every property gets at no cost.
- AI discoverability via the Roomza MCP
- Guest Arrival Briefs to reservations inbox
- Voice Cloud Concierge for every guest
- Public profile with verified reviews
Intelligence
$300
Independent data for ownership decisions.
- Room and floor-level condition scores (9 categories)
- Score trend + decline alerts
- Before-and-after renovation tracking
- Open-web review mapping per room
- Private from operator by default
- Portfolio view included
Annual saves 2 months. Volume discounts: 15% at 10+ properties, 25% at 50+. 1-year term, cancellable with 30 days notice.Full pricing →
For multi-property portfolios
30 minutes. We'll show you your portfolio.
Walk through the room breakdown dashboard, see how scores are collected and verified, and get answers on your specific properties. One conversation, no group demos.
Usually responds within one business day.